{"id":151,"date":"2022-01-31T22:09:50","date_gmt":"2022-01-31T21:09:50","guid":{"rendered":"https:\/\/www.serinforsur.com\/web2021\/?page_id=151"},"modified":"2022-02-09T20:25:33","modified_gmt":"2022-02-09T19:25:33","slug":"redes","status":"publish","type":"page","link":"https:\/\/www.serinforsur.com\/web2021\/redes\/","title":{"rendered":"Gesti\u00f3n Redes Sociales"},"content":{"rendered":"

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Community Manager<\/strong><\/h2>\n

Categor\u00eda de soluci\u00f3n de digitalizaci\u00f3n a la que pertenece:<\/strong>\u00a0<\/span>Gesti\u00f3n de Redes Sociales.<\/p>\n

Descripci\u00f3n:<\/strong>\u00a0<\/span>Promocionar tu empresa a trav\u00e9s la gesti\u00f3n de sus perfiles en redes sociales utilizando diferentes estrategias como la gesti\u00f3n de seguidores, publicaci\u00f3n de contenido peri\u00f3dicamente, optimizaci\u00f3n de perfiles, calendario editorial y otras.<\/p>\n

Beneficiarios:<\/strong>\u00a0<\/span>Empresas de segmento I, II y III de todos los sectores productivos ubicadas en cualquier parte del territorio nacional.<\/p>\n

\u00a0SOLUCION COMMUNITY<\/span><\/strong><\/span><\/p>\n

AUDITOR\u00cdA DE COMUNICACI\u00d3N<\/span><\/p>\n

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  • \n

    AUDITOR\u00cdA: P\u00fablicos: perfilar p\u00fablicos objetivos, determinar perfil de compradores.
    AN\u00c1LISIS SECTORIAL: An\u00e1lisis de tendencias en el sector consumo-comercio: la actualidad de lo que se est\u00e1 trabajando a niveles de comunicaciones en nuestro sector.
    Buenas pr\u00e1cticas de proyectos similares -> buscar referentes, ejemplos, \u2026 a nivel mercado para inspirar la estrategia de comunicaci\u00f3n.<\/p>\n

    PLAN DE COMUNICACI\u00d3N<\/h3>\n

    Objetivos de comunicaci\u00f3n: \u00bfqu\u00e9 desea alcanzar?
    Posicionamiento de la marca: Discurso de la marca en funci\u00f3n de sus p\u00fablicos.
    L\u00edneas estrat\u00e9gicas de comunicaci\u00f3n: Generales como por canales ( WEB, NEWSLETTER,\u2026)
    Plan de acciones en redes con desglose de campa\u00f1as.
    Estrategia concreta por cada una de las campa\u00f1as. Con consejos, ejemplos y recomendaciones
    Calendario de acciones
    Monitorizaci\u00f3n de resultados: herramientas y principales indicadores.<\/p>\n<\/li>\n<\/ul>\n<\/div>\n

    Precio de la Soluci\u00f3n<\/strong><\/h2>\n

    El precio de esta soluci\u00f3n puede ir desde los 1.300\u20ac + IVA hasta los 6.000\u20ac + IVA en funci\u00f3n de las necesidades de la empresa.\u00a0<\/span><\/p>\n<\/div>\n

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    Funcionalidades y Servicios<\/strong><\/h2>\n

    El servicio de gesti\u00f3n de redes sociales que se realiza a trav\u00e9s del Kit Digital tiene las siguientes caracter\u00edsticas.<\/p>\n

      \n
    • Social Media Plan<\/strong>
      Elaboraci\u00f3n de un plan estrat\u00e9gico de para potenciar tu marca, producto o servicio a trav\u00e9s de redes sociales para llegar a tu p\u00fablico objetivo y conseguir clientes, seguidores y fidelizarlos.<\/li>\n
    • Monitorizaci\u00f3n de redes sociales<\/strong>
      Se realizar\u00e1 una monitorizaci\u00f3n peri\u00f3dica para conocer el resultado de las acciones realizadas en las redes sociales, comprobar el engagment y del cumplimiento de los objetivos definidos y para tomar decisiones estrat\u00e9gicas basadas en datos.<\/li>\n
    • Optimizaci\u00f3n de la red\/Auditor\u00eda Social Media<\/strong>
      Optimizar las acciones de las diferentes redes para mejorar su rendimiento, impacto y alcance.<\/li>\n
    • Gesti\u00f3n de una red social<\/strong>
      Realizaremos un estudio para establecer cual es la red social m\u00e1s adecuada en funci\u00f3n del producto, servicio, p\u00fablico objetivo y probabilidad cumplimiento de objetivos para centrar la estrategia en una red social \u00f3ptima.<\/li>\n
    • Publicaci\u00f3n de posts semanales<\/strong>
      Se elaborar\u00e1 una estrategia donde se establecer\u00e1 la cadencia, cantidad, d\u00edas y horas m\u00e1s \u00f3ptimas para la publicaci\u00f3n de las entradas a lo largo del mes con un m\u00ednimo de entre 4 y 8 publicaciones mensuales en funci\u00f3n de los objetivos establecidos.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n
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        <\/ul>\n<\/div>\n<\/div>\n

        [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.14.7″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.14.7″ _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]<\/p>\n

        Porcentaje de ejecuci\u00f3n asociado a las fases<\/strong><\/p>\n

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        • Primera: 40%<\/li>\n
        • Segunda: 60%<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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          Importe m\u00e1ximo de la ayuda<\/strong><\/h2>\n

          La empresa podr\u00e1 recibir una ayuda m\u00e1xima en funci\u00f3n del n\u00famero de empleados.<\/p>\n

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          • Segmento III: Empresas de 0 a 2 empleados: 2.000\u20ac<\/li>\n
          • Segmento II: Empresas de 3 a 9 empleados: 2.500\u20ac<\/li>\n
          • Segmento I: Empresas de 10 a 49 empleados: 2.500\u20ac<\/li>\n<\/ul>\n<\/div>\n<\/div>\n

            [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ admin_label=\u00bbWhat we do best Row\u00bb _builder_version=\u00bb3.22″ min_height=\u00bb431px\u00bb custom_margin=\u00bb-61px||-68px|||\u00bb custom_padding=\u00bb0px|||||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb3.25″ min_height=\u00bb102px\u00bb custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb3.27.4″ text_font=\u00bb||||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb2em\u00bb ul_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbRoboto|700|||||||\u00bb header_2_font_size=\u00bb45px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_3_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb max_width=\u00bb800px\u00bb max_width_last_edited=\u00bboff|desktop\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb|||\u00bb custom_padding=\u00bb0px|||||\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb28px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

            TENEMOS LO QUE NECESITAS<\/h2>\n

            [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.14.7″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.14.7″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.14.7″ text_font=\u00bb||||||||\u00bb text_font_size=\u00bb16px\u00bb text_line_height=\u00bb2em\u00bb ul_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbRoboto|700|||||||\u00bb header_2_font_size=\u00bb45px\u00bb header_2_line_height=\u00bb1.2em\u00bb header_3_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb max_width=\u00bb800px\u00bb max_width_last_edited=\u00bboff|desktop\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb-37px||-42px|||\u00bb custom_padding=\u00bb0px|||||\u00bb header_2_font_size_tablet=\u00bb35px\u00bb header_2_font_size_phone=\u00bb28px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

            Cont\u00e1ctanos para juntos poder llevar a otro nivel digital tu empresa te ayudamos en toda la gesti\u00f3n y tramitaci\u00f3n de las ayudas.<\/h2>\n

             <\/p>\n

            [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|desktop\u00bb prev_background_color=\u00bb#ffffff\u00bb admin_label=\u00bbCall to action\u00bb _builder_version=\u00bb3.22″ use_background_color_gradient=\u00bbon\u00bb background_color_gradient_start=\u00bb#8624E1″ background_color_gradient_end=\u00bb#3607A6″ background_color_gradient_direction=\u00bb130deg\u00bb background_color_gradient_start_position=\u00bb25%\u00bb background_image=\u00bbhttps:\/\/www.serinforsur.com\/web2021\/wp-content\/uploads\/2021\/12\/marketing-bg6.png\u00bb parallax=\u00bbon\u00bb custom_padding=\u00bb0vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb100px||100px||true\u00bb custom_padding_phone=\u00bb||||true\u00bb top_divider_style=\u00bbramp2″ top_divider_height=\u00bb250px\u00bb top_divider_flip=\u00bbvertical\u00bb top_divider_height_tablet=\u00bb150px\u00bb top_divider_height_phone=\u00bb110px\u00bb top_divider_height_last_edited=\u00bbon|phone\u00bb saved_tabs=\u00bball\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row module_class=\u00bb et_pb_row_fullwidth\u00bb _builder_version=\u00bb3.25″ width=\u00bb89%\u00bb width_tablet=\u00bb80%\u00bb width_phone=\u00bb80%\u00bb width_last_edited=\u00bbon|desktop\u00bb max_width=\u00bb89%\u00bb max_width_tablet=\u00bb80%\u00bb max_width_phone=\u00bb80%\u00bb max_width_last_edited=\u00bbon|desktop\u00bb custom_margin_phone=\u00bb|||\u00bb custom_margin_last_edited=\u00bboff|desktop\u00bb custom_padding=\u00bb1px|||||\u00bb make_fullwidth=\u00bbon\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb3.27.4″ text_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbRoboto|700|||||||\u00bb header_2_font_size=\u00bb50px\u00bb header_2_line_height=\u00bb1.4em\u00bb header_3_font=\u00bbRoboto|700||on|||||\u00bb header_3_text_align=\u00bbcenter\u00bb header_3_text_color=\u00bb#ffffff\u00bb header_3_font_size=\u00bb24px\u00bb header_3_letter_spacing=\u00bb5px\u00bb header_3_line_height=\u00bb2em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb max_width=\u00bb850px\u00bb module_alignment=\u00bbcenter\u00bb min_height=\u00bb205px\u00bb custom_margin=\u00bb31px|||||\u00bb custom_padding=\u00bb0px|||||\u00bb text_font_size_last_edited=\u00bboff|desktop\u00bb header_2_font_size_tablet=\u00bb40px\u00bb header_2_font_size_phone=\u00bb32px\u00bb header_2_font_size_last_edited=\u00bbon|desktop\u00bb header_3_font_size_tablet=\u00bb16px\u00bb header_3_font_size_phone=\u00bb14px\u00bb header_3_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

            aQU\u00cd EST\u00c1 EL COMIENZO.<\/span><\/h3>\n

            \u00bfPreparado para en cambio Real? !!!Construy\u00e1moslo Juntos \u00a1\u00a1\u00a1<\/h2>\n

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            Community Manager Categor\u00eda de soluci\u00f3n de digitalizaci\u00f3n a la que pertenece:\u00a0Gesti\u00f3n de Redes Sociales. Descripci\u00f3n:\u00a0Promocionar tu empresa a trav\u00e9s la gesti\u00f3n de sus perfiles en redes sociales utilizando diferentes estrategias como la gesti\u00f3n de seguidores, publicaci\u00f3n de contenido peri\u00f3dicamente, optimizaci\u00f3n de perfiles, calendario editorial y otras. Beneficiarios:\u00a0Empresas de segmento I, II y III de todos […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-151","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/pages\/151","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/comments?post=151"}],"version-history":[{"count":5,"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/pages\/151\/revisions"}],"predecessor-version":[{"id":277,"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/pages\/151\/revisions\/277"}],"wp:attachment":[{"href":"https:\/\/www.serinforsur.com\/web2021\/wp-json\/wp\/v2\/media?parent=151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}